The Gateway Pundit Is Still Pushing an Alternate Reality
7 min read
The Gateway Pundit, a right-wing website with a history of spreading lies about election fraud, recently posted something out of the ordinary. It took a break from its coverage of the 2024 presidential election (sample headlines: “KAMALA IS KOLLAPSING,” “KAMALA FUNDS NAZIS”) to post a three-sentence note from the site’s founder and editor, Jim Hoft, offering some factual information about the previous presidential election.
In his brief statement, presented without any particular fanfare, Hoft writes that election officials in Georgia concluded that no widespread voter fraud took place at Atlanta’s State Farm Arena on Election Day 2020. He notes specifically that they concluded that two election workers processing votes that night, Ruby Freeman and Wandrea Moss, had not engaged “in ballot fraud or criminal misconduct.” And he explains that “a legal matter with this news organization and the two election workers has been resolved to the mutual satisfaction of the parties through a fair and reasonable settlement.”
Indeed, the blog post appeared just days after the Gateway Pundit settled a defamation lawsuit brought by Freeman and Moss, who sued the outlet for promoting false claims that they had participated in mass voter fraud. (These claims, quickly debunked, were focused on video footage of the mother-daughter pair storing ballots in their appropriate carriers—conspiracy theorists had claimed that they were instead packing them into suitcases for some wicked purpose.) The terms of the settlement were not disclosed, but after it was announced, almost 70 articles previously published on the Gateway Pundit, and cited in the lawsuit, were no longer available, according to an analysis by the Associated Press.
Even so, the site—which has promoted numerous lies and conspiracy theories in the past, and which still faces a lawsuit from Eric Coomer, a former executive at Dominion Voting Systems, for pushing false claims that he helped rig the 2020 election—shows no signs of retreat. (The Gateway Pundit has fought this lawsuit, including by filing a motion to dismiss. Although the site filed for bankruptcy in April, a judge tossed it out, concluding that the filing was in “bad faith.”) The site has continued to post with impunity, promoting on a number of occasions the conspiracy that Democrats are “openly stealing” the 2024 election with fraudulent overseas votes. A political-science professor recently told my colleague Matteo Wong that this particular claim has been one of the “dominant narratives” this year, as Donald Trump’s supporters seek ways to undermine faith in the democratic process.
This is to be expected: The Gateway Pundit has been around since 2004, and it has always been a destination for those disaffected by the “establishment media.” Comment sections—on any website, let alone those that explicitly cater to the far-right fringe—have never had a reputation for sobriety and thoughtfulness. And the Gateway Pundit’s is particularly vivid. One recent commenter described a desire to see Democratic officials “stripped naked and sprayed down with a firehose like Rambo in First Blood.” Even so, data recently shared with me by the Center for Countering Digital Hate—a nonprofit that studies disinformation and online abuse, and which reports on companies that it believes allow such content to spread—show just how nasty these communities can get. Despite the fracturing of online ecosystems in recent years—namely, the rise and fall of various social platforms and the restructuring of Google Search, both of which have resulted in an overall downturn in traffic to news sites—the Gateway Pundit has remained strikingly relevant on social media, according to the CCDH. And its user base, as seen in the comments, has regularly endorsed political violence in the past few months, despite the site’s own policies forbidding such posts.
Researchers from the CCDH recently examined the comment sections beneath 120 Gateway Pundit articles about alleged election fraud published between May and September. They found that 75 percent of those sections contained “threats or calls for violence.” One comment cited in the report reads: “Beat the hell out of any Democrat you come across today just for the hell of it.”
Another: “They could show/televise the hangings or lined up and executed by firing squad and have that be a reminder not to try to overthrow our constitution.” Overall, the researchers found more than 200 comments with violent content hosted on the Gateway Pundit.
Sites like the Gateway Pundit often attempt to justify the vitriol they host on their platforms by arguing in free-speech terms. But even free-speech absolutists can understand legitimate concerns about incitements to violence. Local election officials in Georgia and Arizona have blamed the site and its comment section for election-violence threats in the past. A 2021 Reuters report found links between the site and more than 80 “menacing” messages sent to election workers. According to Reuters, after the Gateway Pundit published a fake report about ballot fraud in Wisconsin, one election official found herself identified in the comment section, along with calls for her to be killed. “She found one post especially unnerving,” the Reuters reporters Peter Eisler and Jason Szep write. “It recommended a specific bullet for killing her—a 7.62 millimeter round for an AK-47 assault rifle.”
The CCDH researchers used data from a social-media monitoring tool called Newswhip to measure social-media engagement with election-related content from Gateway Pundit and similar sites. Although Gateway Pundit was second to Breitbart as a source for election misinformation on social media overall, the researchers found that the Gateway Pundit was actually the most popular on X, where its content was shared more than 800,000 times from the start of the year through October 2.
In response to a request for comment, John Burns, a lawyer representing Hoft and the Gateway Pundit, told me that the site relies on users reporting “offending” comments, including those expressing violence or threats. “If a few slipped through the cracks, we’ll look into it,” Burns said. He did not comment on the specifics of the CCDH report, nor the recent lawsuits against the company.
The site uses a popular third-party commenting platform called Disqus, which has taken a hands-off approach to policing far-right, racist content in the past. Disqus offers clients AI-powered, customizable moderation tools that allow them to filter out toxic or inappropriate comments from their site, or ban users. The CCDH report points out that violent comments are against Disqus’s own terms of service. “Publishers monitor and enforce their own community rules,” a Disqus spokesperson wrote in an email statement. “Only if a comment is flagged directly to the Disqus team do we review it against our terms of service. Once flagged, we aim to review within 24 hours and determine whether or not action is required based on our rules and terms of service.”
The Gateway Pundit is just one of a constellation of right-wing sites that offer readers an alternate reality. Emily Bell, the founding director of the Tow Center for Digital Journalism, told me that these sites pushed the range of what’s considered acceptable speech “quite a long way to the right,” and in some cases, away from traditional, “fact-based” media. They started to grow more popular with the rise of the social web, in which algorithmic recommendation systems and conservative influencers pushed their articles to legions of users.
The real power of these sites may come not in their broad reach, but in how they shape the opinions of a relatively small, radical subset of people. According to a paper published in Nature this summer, false and inflammatory content tends to reach “a narrow fringe” of highly motivated users. Sites like the Gateway Pundit are “influential in a very small niche,” Brendan Nyhan, a professor of government at Dartmouth and one of the authors of the paper, told me over email. As my colleague Charlie Warzel recently noted, the effect of this disinformation is not necessarily to deceive people, but rather to help this small subset of people stay anchored in their alternate reality.
I asked Pasha Dashtgard, the director of research for the Polarization and Extremism Research and Innovation Lab at American University, what exactly the relationship is between sites like Gateway Pundit and political violence. “That is such a million-dollar question,” he said. “It’s hard to tell.” By that, he means that it’s hard for researchers and law enforcement to know when online threats will translate into armed vigilantes descending on government buildings. Social-media platforms have only gotten less transparent with their data since the previous cycle, making it more difficult for researchers to suss out what’s happening on them.
“The pathway to radicalization is not linear,” Dashtgard explained. “Certainly I would want to disabuse anyone of the idea that it’s like, you go on this website and that makes you want to kill people.” People could have other risk factors that make them more likely to commit violence, such as feeling alienated or depressed, he said. These sites just represent another potential push mechanism.
And they don’t seem to be slowing down. Three hours after Hoft posted his blog post correcting the record in the case of Freeman and Moss, he posted another statement. This one was addressed to readers. “Many of you may be aware that The Gateway Pundit was in the news this week. We settled an ongoing lawsuit against us,” the post reads in part. “Despite their best efforts, we are still standing.”
